Do you like Cheezburgers?

One change after another… that’s what we’re used to today.

InternetHands

In our constantly changing technological, modern world, it can often be difficult to come up with new creative strategies to support our journey to success.  With today’s different forms of social outlets, our world of media will continue to see the affects of it’s change in the future.

Carlo De Marchis wrote in his blog post “The 3 big disruptions of media landscape” what companies and entrepreneurs need to thrive in the upcoming years and survive our ever-changing world of media.  The three main disruptions De Marchis discussed were: 1. disruption of media consumption, 2. disruption of media communication, and 3. disruption of media production.  He found that each of these three things are interconnected and in order to help our companies survive in facing future challenges, we need to first understand their impact, but also the opportunities they could potentially bring.

In breaking down each disruption, here is what I discovered in accordance with De Marchis:

  1. We now have multiple screens grabbing our attention at once and we are consuming media through our phones, tablets, laptops, and televisions just to name a few.
  2. We have moved from communication to conversation.  The audience is more active now.  Taking a step back and looking at social media outlets such as Twitter and Facebook, this really creates a sense of a true reality.

De Marchis said, “All actors are becoming media outlets, they all want to own the conversation with the audience and monetize it.”  Here he discusses why everyone wants to become a broadcaster.

  1. Mobile devices, social platforms and new technologies open a wealth of opportunities to create content in real time, from different angels, involving directly the actors of the action.  The two main forces in which this is done are through social and mobile.

One disruption distracts another.  Although this may seem to be quite negative, I believe if it is taken in a positive light, similar to how De Marchis does in his conclusion, I think that entrepreneurs and companies will be able to overcome any challenges presented in the future.

With the disruptions of media consumption, we can look at it is more ways to consume content.  With the disruptions of media communication, we can look at it as a conversation with more sources of content.  And with disruption of media production, we can look at it as a digital native for content production giving more and more variety of content to share.

De Marchis’ post reminded me of the video we discussed in class last week about the website Cheezburger.  I think Cheezburger is a prime example of a way of taking a social platform and making it into fun content which granted to be successful.  This example of journalism entrepreneurship is appealing because it supports the idea that an entrepreneur took their idea and made it to be successful online.  Cheezburger also supports the fact that the opportunities are endless when it comes to entrepreneurship, it just takes the right person with new ideas and the drive to bring their ideas to life.

I think what appeals most to me about journalism entrepreneurship is that our society is infatuated with media, and creating something pertaining to an online platform would be appealing to your audience.  What scares me the most though, is the fact that our social world changes daily, weekly, and monthly.  Every year there is a new platform that is better than the one before it, but I think that that is the beauty in it for all entrepreneurs–things are always changing so there will be ways to make your ideas fit.

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Photo courtesy of Flickr

Forever bleeding blue

Each student has their reasons for why they are glad they chose Creighton.  Personally, I chose Creighton because I was unsure of what would come of it.  And it has certainly exceeded my expectations three years later.

I grew up in Omaha, and originally wanted nothing to do with the thought of going to school in Nebraska.  My parents signed me up to go to a CU Sunday during my senior year, and I wasn’t sold.  It wasn’t until I attended Summer Preview that I realized I bleed blue, and made my decision to become a Bluejay.

While I wouldn’t recommend pulling all-nighters now, staying up all night at Summer Preview with 20 complete strangers was what made me choose Creighton. We talked about growing up, played stupid games, laughed like little kids and sat on the wall that over looks 24th street to watch the sun rise.  In that moment, I couldn’t see myself at any other university.

During my first semester, I still contemplated whether or not I had picked the right university.   Then I remembered the reasons why I chose Creighton in the first place, and all of the reasons why I had chose to stay. I stayed for the friendships that were built, and the support I had gained by being a Creighton student.

The students that were once strangers to me at Summer Preview, quickly turned into lifelong friends. The difficult coursework that made me struggle during my first semester, turned into knowledge I will be forever thankful I have.  And, my decision to stay a Bluejay is by far the smartest choice I have ever made.  Without even realizing it, Creighton had quickly started to feel like family.  Creighton is my family.  And for that reason, I am glad I chose Creighton.

15 Things We Forget To Thank Our Best Friends For

This is all too familiar, and I am constantly and forever grateful for the friends I have made in the past 21 years.

Thought Catalog

Parks and Recreation: Season 3Parks and Recreation: Season 3

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My best friends are an extraordinary group of people. They are all so different, yet so much alike. Some friendships I’ve had for years, some are new and growing stronger by the day. Either way, there are some things they all do for every day that I forget to thank them for. I feel like it’s about time to start, because without them, I wouldn’t be who I am today.

1. Thank you for being there not just when it’s convenient for you, but when it’s not. I know that I can call you at 2am and you’ll come running to my side. We all have our own things to deal with and adjustments to make, but you always take a break from your hectic life to make sure that I’m okay. When I need a shoulder to cry on, I know…

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Closing Time

It’s finally here.  Summer time.  Well… almost…

Tuesday marks the official start of my summer vacation.  I will be finished with in class final exams, projects that I have spent weeks working on, and final drafts of papers will be turned in.  This also starts the beginning of the end: senior year.  I can’t believe it.  So many things have happened this semester both in and outside of the classroom, and I will be ending the semester learning more than ever.  

The whole reasoning for me starting this blog was for my social media class.  Most people would think, “Oh, that’s so easy…how is that a class?”  but there is so much more to social media than one would think.  I have learned first hand how much social media affects our daily lives, and how having useful, appropriate social media platforms are crucial to both individual accounts and business or professional accounts.  I liked that this class went beyond just learning the basics about Facebook, Twitter, Instagram, etc.  We learned how metrics and analytics are used by companies to measure traffic to their pages.  We learned about content marketing and how it can help boost a company or organization’s image.  We learned how to present in a fun, energetic and non-boring way, yet how to remain professional.  And finally we learned how to build our personal brand.  I would have to say that learning about building my personal brand was the most useful because it is something that will stick with me far beyond this class.  It is important to be aware of the image that you want to portray of yourself on social media, so having an idea of how you are going to develop that image plays a large role in the development of your personal brand.  My mind has changed on the fact that, in the business sense, if something is not working for your organization, you need to change it, and keep figuring out what works and what doesn’t.  You are only hurting yourself if you continue to do what doesn’t work.  

Some of my favorite things we learned over the course of the semester included:

1. Steve Jobs and his enthusiastic and engaging way of presenting.  https://www.youtube.com/watch?v=2-ntLGOyHw4
2. Lowe’s use of Vine to promote different useful tips through their hashtag #LowesFixInSix https://vine.co/v/M1OOgbviXEX
3. How to manage your own metrics of your personal Twitter, Instagram and Facebook accounts through Klout. http://klout.com/home
4. Google Hangouts, for when you can’t hangout colleagues or coworkers http://www.google.com/hangouts/
5. Pinterest isn’t just for wedding boards and girly cocktails, but is useful for men as well.  I hope boards such as this one will inspire my future husband to always dress to impress http://www.pinterest.com/pin/4011087141930062/

 

Though this class is ending, and my weekly required posts will no longer be a requirement over the summer, I hope that I can get creative and come up with posts so that I can continue blogging.  Shout out to Dr. Zuegner for all that you have taught our social media class this semester. 

I believe Heaven is for real

Heaven.  A beautifully terrifying concept.  Is it real?  Is it mythical?  How do we know? Does it exist?  These are questions that many individuals find themselves pondering frequently.

I have grown up in a fairly religious family.  I was baptized into the catholic church, attend mass on a regular basis, and am a short year away from finishing my Jesuit, collegiate education.  I have my beliefs and accept those that differ from my own, and I’ve had my fair share of questions and doubts.  I feel that many people can relate when I say that I’ve had my doubts.  With the evil in the world, and when bad things happen to good people, it’s easy to wonder, “how can God let this happen?”  Over the course of the last few years, my opinions have began to become less doubtful.

My doubts began to become less doubtful when I received the book, “Heaven Is For Real” as a graduation gift.  At first I was skeptical about a 4-year-old named Colton Burpo and his near death experiences and visit to Heaven.  But once I started reading, I couldn’t stop.  I read it in a single day because I couldn’t put it down.  Since then, the books popularity has skyrocketed and touched thousands of readers as it did myself.  Last week, “Heaven Is For Real” came out in theaters.  I went to see it a few days ago, and the movie seemed to have everyone talking.  I won’t get into details so that you can experience Heaven through Colton’s experience on your own, but, Colton’s story is very true, real and incredibly unbelievable.  It is amazing to see how the impact of this little boy’s story has transformed many doubts in the afterlife.  Today trending on Twitter and Instagram is #IBelieveHeavenIsForReal.  This allows people to send in themselves saying that they believe Heaven is for real.  The movies Twitter account has also been active in inspiring faith in people by tweeting bible verses, and retweets of experiences after seeing the movie that people are sharing.

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Whether people are religious or not, the detail and certainty of Colton’s adventure to Heaven and back is leaving people speechless.  “How is it possible that a 4-year-old has the mentality to understand these concepts?”  I asked myself with tears filling in my eyes after I first read the book.  I think the reason why so many people say they don’t believe, is because they are fearful of the uncertainty.   To those who think this way, I say, you need to experience “Heaven Is For Real”.  It’s oddly captivating and you cannot help but believe.  Of course there are many who have already expressed they believe this is a total hoax, but that’s just a slim few among thousands that have been fully mesmerized by this story.

I am not trying to force anyone to believe anything here.  I am all for everyone being entitled to their own opinions and beliefs.  However, if you ever lose sight of faith, or are needing some inspiration, experience Colton’s story with an open heart and see that there is hope in the afterlife.

Sharing is caring

Over the course of this semester, my social media class has been learning all about the ins and outs of our second screen. 

By the time May rolls around, and finals are complete, I am confident that my class will be able to call our selves social media gurus (Thank you, Dr. Zuegner!) and we will be able to share our knowledge with the less-knowledgable.  It is amazing how quickly social media changes from month to month, and what an impact it has had on our world over the past 5, 6, 7 years.  Since taking on this social media guru role, I have found some trends amongst my generation in particular on their Facebooks, Twitters, etc.  

What have I noticed that’s so trendy?  Sharing things that will make people’s day.  Things that make them think, make them smile, and just plain make them in a better mood.  I may be the only one that is getting this vibe, but people are sharing great things, and it is awesome.  I have seen everything shared from random acts of kindness that people do on a daily basis, to acceptance letters and new jobs, to engagements, to “I miss you” notes, to sharing links that are honestly just adorable (like this little boy that naps with his puppy every day!)  

I am a firm believer that jealousy is an ugly, ugly trait, however, it seems as though when people share happy, positive things, on their social media accounts, others are supportive, and praise them for a job well done for whatever the case may be.  As a 21-year-old, I have friends that are starting to get engaged, graduate from college, and take on “big kid” jobs.  These are some of the moments in our lives that we look forward to, and it’s interesting that rather than just calling up Mom and Dad to say “Hey! I’m engaged”  one of the first instincts we have is to snap a photo of the sparkly rock on your left hand and post it to for the social media world to congratulate you.  Social media has become a part of sharing these “big moments” in life.  Some may disagree, but I think it’s pretty cool.  For family and friends that don’t live close enough to always be present to share these moments with you, they can catch a glimpse of it through social media.  Here’s a glimpse at some of my favorite things I’ve seen, and a moment of my own from about a month ago!

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I think sharing these types of things are important.  It allows you to be praised positively, and allows others to be inspired to do similar acts.  Jeff Haden from inc.com says that there are 14 different ways of sharing your story that you’re not already using.  There is a time and place for everything- even on social media- and this article explains when the best times to share exciting news with the social media world are.  

Next time an exciting moment of your life happens- don’t hesitate to share it with the rest of the world, and never be ashamed of your successes.  Life is filled with little moments, make people happy by sharing them, I guarantee it will at least make one person smile. 

Fool for April Fool’s

Anyone that knows me knows that I’m a fan of good pranks.  And I am also quite gullible and fall for pranks all the time.

While I may be a fan of pranksters, I myself am not the best at pulling off pranks.  Maybe it’s because I can’t lie.  Maybe it’s because I’m gullible.  Who knows.  I tried to pull a prank on my roommates this year and they just looked at me and said, “yeah yeah nice try Kayla”.  

I wish that I could say that I was as clever as this group of classmates that pulled a prank on their professor last Monday on April Fool’s Day.  Students from Aquinas College took a spin on their professors “cell phone rule”.  The rule was that if your phone goes off during class, it’s fine, you may answer it, however, students must put their phone on speaker phone.  One student decided to play a trick on the professor for April Fool’s day that surely fooled him.  The Huffington Post called the prank genius.  And it was.  I won’t go in to much detail and ruin the surprise of the prank, but it went viral on Twitter and Facebook.  With things such as this, social media makes it easy to have things go viral.  Remember Jessica and her daily affirmations?  That video took off with Facebook.  Or what about all of Ellen’s pranks she pulls on her guests?  Or what about the videos that aren’t funny.  The ones that can actually cause harm to individuals if they go viral.  For example the latest fad with the Facebook “nomination drinking game“.  While it may seem like just fun and games to those participating, it is dangerous and can come back to haunt you in the future.   It seems like every week there is a new viral video popping up, and it is all thanks to social media.  

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Here is the link to the video.  https://www.youtube.com/watch?v=R9rymEWJX38